Time is Money! Fill your Diary with Profits

Written by: Leigh-Ann on

When Time is Money, Fill your Diary with Profits If appointments are the lifeblood of your business, late cancellations or ‘no-shows’ can mean thousands of dollars in lost revenue and reduced staff productivity. This is especially true for industries that are characterised by high appointment costs such as health and finance & banking. Tight appointment … Continued

8 Golden Rules for Crafting a Winning Text Message

Written by: Leigh-Ann on

You should never underestimate the power of the humble text message for reaching your customers. It is an incredibly powerful channel – being ubiquitous, familiar, instant, personal and unobtrusive all at the same time. SMS marketing is hugely effective: studies show that over half of people have opted-in for one or more SMS campaigns from … Continued

Business SMS VS Push Notifications

Written by: Leigh-Ann on

  Business SMS and push notifications are both great methods for communicating with an engaged customer base. There’s no questioning that the mobile device is the most effective way to reach your audience in real time. Your customers are mobile and each have a different preference, it’s important for marketers to choose the right communication … Continued

7 Reasons SMS Should Be Used For Customer Engagement

Written by: Leigh-Ann on

We love our mobile phones and there’s no doubt about it. Imagine a world without your smartphone! How would you entertain yourself or go about your daily business? Chances are you more than likely check your mobile phone even when it’s not even ‘Buzzing’. We can access our e-mails, favourite applications, the internet, news article … Continued

How to Utilise SMS Marketing Effectively for Mother’s Day

Written by: Leigh-Ann on

  Mother’s Day is fast approaching! This special occasion is a way to show Mother’s how much they’re appreciated and loved. The average person will spend $126.90  every year on Mother’s Day. (1) Your Business can take advantage of this day by sending an SMS Marketing Campaign out to all of your customers and offer a Mother’s … Continued

7 Invaluable Tips that will Increase your SMS marketing effectiveness

Written by: Mairead Walsh on

Author: Mairead Walsh, Account Manager -Channel Partners at MessageMedia Congratulations, your customers have trusted you with the key to their most personal place – their phone, I have no doubt it has taken a lot of hard work to earn their trust. Because of the intimacy of this channel, SMS marketing can drive great results, … Continued

3 Habits of Successful SMS Users

Written by: David McCoy on

Author: David McCoy, Account Manager at MessageMedia On the 3rd December in 1992 the first SMS was sent, it was wonderful and the world turned its head. (1) By 2010 it became the most widely used data application. Then, came the rise of a dreaded supervillain, the smartphone. What on earth did we do without … Continued

Contact Centre Week: The Omni of Things to Come

Written by: Dimitri Tsitsikas on

Author: Dimitri Tsitsikas, Director, Strategic Relationships at MessageMedia Listening to a guest speaker in year 8 I remember vividly being told to seal my lips (it was more like shut them) to remain silent and possibly just possibly may hear something that will inspire. Listening (with lips sealed) to some of the speakers at Contact Centre … Continued

Managing Your Workforce With Business SMS

Written by: Leigh-Ann on

  MessageMedia: Managing Your Workforce With Business SMS Running your own small business can be a hassle at times, especially when you have a large workforce to manage on top of recruiting new staff and tending to the general day-to-day operations of your organisation.  One of the more difficult aspects of running your workforce is maintaining … Continued

The Power of SMS For Your Business

Written by: Account Management on

  MessageMedia & the Power of SMS In today’s multifaceted and rapidly evolving business environment, the modern business owner has a plethora of marketing channels at their disposal to effectively communicate with their customers and clientele. From online banners, social media, radio and beyond, the choices are seemingly endless. However many business owners and managers of … Continued