AT A GLANCE
Cloud-based Software for Education & Training
- Web-based solutions delivers operational efficiencies through streamlining and automating operations and business processes
- All JobReady products offer integrated SMS functionality that send messages automatically
- Taking a whole of business approach to SMS implementation
- Thinking of SMS like a commodity
- Need to commit time, energy and resources
- Automate SMS implementation
Using either emailtoSMS or an API with scope to extend the API across the other products in the range, providing more flexibility and immediacy.
Positive experience with excellent reponse times and communication as a preferred partner.
JobReady is a technology provider that develops cloud-based platforms. Its range of web-based, fully managed and hosted solutions delivers operational efficiencies for customers through streamlining and automating operations and business processes. All JobReady products offer SMS functionality as a standard feature integrating SMS functionality so that message sending is automated based on system triggers.
JobReady started working with MessageMedia in 2012 when it initially signed up as a corporate account. "We needed a cheap, reliable SMS service for a customer who had requested it," said James Hourn, Commercial Manager, JobReady.
JobReady Elevates Their Partnership with MessageMedia
number of customers who were using SMS with JobReady. The partner team
approached JobReady with the view to extend the relationship and take it to a more
Commercial Manager, JobReady
The JobReady product range uses either emailtoSMS or an API. There is scope to extend the API across the other products in the range, which will provide more flexibility and immediacy to the workflow process for customers.
James said, “SMS is an important service because of the industry we are in. It’s an industry characterised by passive or one direction communication such as compliance. Education providers and employment consultants need to communicate with job seekers and prove that communication is getting through. SMS is the best way to do this and the MessageMedia API means you can get the system to do your work for you by automating the dissemination of this information via a channel we know the audience uses.”
“Our customer’s customers are always looking at their phones; these days people seem to prefer receiving text to a call, particularly if its just to get a piece of information that they don’t need to do anything else with,” said James.
SMS is a particularly effective communication channel for students as 95% of 18-29 year olds say they use the text messaging feature on their phones.
“The key benefits are the simplicity of being able to send the communication out in bulk and not having to think about executing the same task over and again, said James. “100% of our customers use SMS to communicate with their customers at some point in the relationship.”
A Positive Experience with Great Communication
James is positive about his experience to date with the MessageMedia partner team. “The relationship is blossoming and I really like the way they go about the preferred partner model, the follow up and response time and comms that come out are always adding value.”
He said they never have to chase the team and whenever they do reach out, they get a quick response that leads to a resolution. “If there is a hiccup, as it’s inevitable there will be a challenge, the response times are good and that’s where you see good relationships go to great relationships.”
JobReady is currently working on improving its SMS documentation to better manage customer expectations about the service through more effective communication. This is just a few months away from being fully automated and implemented. “I think we both understand that we need to commit time, energy and resource to this so we can all get the best possible results out of the relationship.,” concluded James.