The Power of SMS For Your Business

Posted by: Account Management

  MessageMedia & the Power of SMS In today’s multifaceted and rapidly evolving business environment, the modern business owner has a plethora of marketing channels at their disposal to effectively communicate with their customers and clientele. From online banners, social media, radio and beyond, the choices are seemingly endless. However many business owners and managers of … Continued

Back to School with SMS Communications

Posted by: Account Management

While schools around the world are sometimes wary of students access to mobile phones at school, teachers and educational faculties have much to gain from using SMS to streamline communication with students and their parents. SMS messaging offers huge potential in communicating with teachers, parent and school administrators, fast and efficient information from enrolments and … Continued

Top five reasons to send business SMS from your PC

Posted by: Account Management

Anyone who has spent time fiddling with text on phones knows that it’s a lot easier to type on a proper keyboard. But businesses are only now discovering that you can get the best of both worlds – SMS messaging straight from your PC, with all the power that it entails. It’s time to learn … Continued

New Year Resolutions – 3 tips to grow your business using SMS

Posted by: Account Management

Do you want to grow your business in the New Year? Do you want to boost conversions, engage your audience, solidify your brand, and even work more effectively within your business? Of course! Now is the time to start using SMS to deliver your business right into your consumers’ and employees’ pockets.   1. Use … Continued

Improving patient care with SMS

Posted by: Account Management

The health industry has long utilised technology to provide better care to their patients. The advancement of technical equipment and pharmaceutical breakthroughs are undeniable, but communication with patients and caregivers is another essential element in the fight against disease and suffering. SMS services have already been hugely successful in reducing appointment no-shows, delivering medication reminders, … Continued

How media consumption habits are changing with smartphones

Posted by: Account Management

Even with such new technology there’s already a hacky old joke about the hi-tech computer in your pocket: “You can even use it make phone calls!” The smartphone is now central to almost everyone’s communication and entertainment lives. Deloitte’s 2015 Media consumer survey and the 2014 Australian Mobile Phone Lifestyle Index (AMPLI) clearly demonstrate how … Continued

Using SMS to increase customer experience

Posted by: Account Management

All of us use SMS to communicate with friends, family and colleagues, but we might not realise how often we use SMS to interact with businesses. Have you ever received a delivery confirmation text? A note to say your taxi is arriving? A reminder to vaccinate your pet? While these interactions are usually brief, they … Continued

Top 3 Industries Adopting Mobile Communications For Their Business

Posted by: Account Management

The digital revolution has touched every industry, in big and small ways. Being ahead of the curve with online and mobile technology has worked wonders for particular industries that are well-suited to the personal, immediate and convenient nature of SMS communication. Here’s a rundown of the top industries where SMS marketing and comms are making … Continued

Why you need two factor authentification – a retail perspective

Posted by: Account Management

Everyone knows online security is a hot-button issue. Having personal email or online accounts hacked is one thing, but criminals having access to retail accounts, with bank details, store credits and loyalty points is another thing entirely. This is why the giants of technology – Google, Twitter, Facebook, Apple, Microsoft – as well as many … Continued

Breaking long lasting perceptions of SMS – and realizing the potential. A young marketer’s perspective.

Posted by: Account Management

Author: Felice Forsstrom, Sales Support Specialist, Channel Partners at MessageMedia  In my experience, people generally tend to associate SMS with two things, appointment reminders or SMS marketing. We then go on to think, “Appointment reminders is not needed in my business and SMS marketing doesn’t suit our target market”, and that would be the end of it. … Continued