How SMS Automation Can Improve Your Business Communication

Posted by: MessageMedia

Today’s business is all about connectivity, be it between friends, employees, departments, your customers or prospects. Backed by the latest technology, it’s the 24X7 business eco-system, that has increased the pressure of performance. Phone calls and emails will always be present in our day-to-day communication but SMS can be a far less intrusive way to … Continued

SMS Marketing In The Food & Beverage Industry

Posted by: MessageMedia

In 2015, we published an article titled “Top 3 Industries Adopting Mobile Communications For Their Business”. These industries were health, retail and financial services that all benefited from different organisational advantages of SMS messaging. However, the food and beverage industry can also see great benefits coming from an SMS marketing campaign by driving up loyalty … Continued

How To Use Bulk SMS Service To Your Advantage

Posted by: MessageMedia

Mobile phone accounts have been outnumbering Australians since 2008 when it reached 21.26 million and surpassed the country’s total population. We are a generation of mobile addicts with phones often being the first thing on our minds when we wake up and the last thing before we go to bed. The Communications Report for 2013-14 … Continued

How To Boost Your Revenue With Public Holiday SMS Marketing

Posted by: MessageMedia

In this post, we’ll examine how you can boost your revenue with Public Holiday SMS Marketing. Characteristically, public holidays are responsible for decreased revenue across the majority of industries within our economy. The Australian Retail Association, for example, claims that, “the retail sector has experienced various economic difficulties from the manufacturing downturn, over regulation, an … Continued

8 Golden Rules for Crafting a Winning Text Message

Posted by: MessageMedia

You should never underestimate the power of the humble text message for reaching your customers. It is an incredibly powerful channel – being ubiquitous, familiar, instant, personal and unobtrusive all at the same time. SMS marketing is hugely effective: studies show that over half of people have opted-in for one or more SMS campaigns from … Continued

Business SMS VS Push Notifications

Posted by: MessageMedia

  Business SMS and push notifications are both great methods for communicating with an engaged customer base. There’s no questioning that the mobile device is the most effective way to reach your audience in real time. Your customers are mobile and each have a different preference, it’s important for marketers to choose the right communication … Continued

How to Utilise SMS Marketing Effectively for Mother’s Day

Posted by: MessageMedia

  Mother’s Day is fast approaching! This special occasion is a way to show Mother’s how much they’re appreciated and loved. The average person will spend $126.90  every year on Mother’s Day. (1) Your Business can take advantage of this day by sending an SMS Marketing Campaign out to all of your customers and offer a Mother’s … Continued

7 Invaluable Tips that will Increase your SMS marketing effectiveness

Posted by: Mairead Walsh, MessageMedia

Author: Mairead Walsh, Account Manager -Channel Partners at MessageMedia Congratulations, your customers have trusted you with the key to their most personal place – their phone, I have no doubt it has taken a lot of hard work to earn their trust. Because of the intimacy of this channel, SMS marketing can drive great results, … Continued

Contact Centre Week: The Omni of Things to Come

Posted by: Dimitri Tsitsikas, MessageMedia

Author: Dimitri Tsitsikas, Director, Strategic Relationships at MessageMedia Listening to a guest speaker in year 8 I remember vividly being told to seal my lips (it was more like shut them) to remain silent and possibly just possibly may hear something that will inspire. Listening (with lips sealed) to some of the speakers at Contact Centre … Continued

The Power of SMS For Your Business

Posted by: MessageMedia

  MessageMedia & the Power of SMS In today’s multifaceted and rapidly evolving business environment, the modern business owner has a plethora of marketing channels at their disposal to effectively communicate with their customers and clientele. From online banners, social media, radio and beyond, the choices are seemingly endless. However many business owners and managers of … Continued